Frameworks:
Lexis:
- Lexis
- HFL, LFL (High frequency/Low Frequency)
- Formal/Informal register.
- Tone (specialist audience)
- Jargon
- Lexical f
- Fields (semantic field)
- Expectations
- Sociolect: Language associated with a certain group
- Adjective/verb/noun etc. (Identify the word)
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Grammar:
- Structure
- Sentences (Complex, simple, compound)
- Complex syntax has a main clause and a subordinate clause.
- Subordinate clauses depend on the main clause.
- Compound sentences are two main clauses joined by an "and" or a "but".
- Minor syntax: one word.
- Sentence types: Imperative, Declarative, Explanative, Interrogative.
- Tenses change the structure of words.
- Present simple: factual.
- Disguises opinion as fact.
- Morphology: how words are structured (i.e. Home + Less = Homeless. Noun into adjective)
- Universal prefixes and suffixes, i.e add "un" to an adjective (i.e helpful becomes unhelpful)
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Graphology
- Font
- Imagery and size of Imagery
- How does it look?
- Name
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