Framework/Linguistic Method:
- LEXIS
Word-choice.
Meaning a word and phrase level.
- GRAMMAR
How the language is built i.e. the structure and
rules which underpin how we form sentences.
- PHONOLOGY
How we organise the sounds of our language to
produce certain effects including rhythm, rhyme, intonation, stress, pauses,
etc.
- PRAGMATICS
How
we know what language means when it is used in a specific context, sometimes
described as “reading between the lines”.
- DISCOURSE
a)
How longer stretches of text are organised
(cohesion – how it holds together e.g. use of discourse markers)
b)
The way the texts create identities for
particular individuals, groups or institutions e.g. the discourse of law,
politics, the media.
- GRAPHOLOGY
How the
design of a text can contribute to meaning including use of fonts, graphics, colours etc.
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